Executive Summary

Your Executive Summary is the Key to Attracting the Attention of Investors

By Jeremy Glaser

You have raised your friends and family/angel round, built out the beta of your product and have a few early paying customers.  Now it is time to raise the money you need to grow from institutional investors.   How do you get their attention when so many companies are in the same boat as you?  Your executive summary – a one to two page teaser – is the crucial document you need to stand out among the noise and get noticed.